Our Founder
A voice that stands out is a voice that is heard.
Kun Lei started Sproud in 2014. The idea to established the company came from his ambition to make Singapore Brands more desirable in the international market.
Sproud is the canvas that tells the stories of brands; by forging emotional connection with memorable video content
Our Vision and Mission
Vision
We are a progressive and innovative leader in content creation for impactful experiences.
Mission
Together with our partners,
we tell stories that
Entertain, Engage and Educate
Our Story
Established in 2014 as a video production house in Singapore, we had a modest team of dedicated creatives that specialised in video productions. Over the years, we have evolved into a content company with diverse expertise providing end-to-end solutions for campaigns of any shape or form. To date, we have collaborated with over 300 brands both locally and overseas.
Our People
Our meticulously crafted team consists of the most diverse experienced craftsmen in the business. Coming together, our group has over 100 years of experience working with corporate and government partners. Individually, we are storytellers, as a team we are content producers.
The Sproud Way
Our “Triple E” formula - Entertain, Engage and Educate ensures our videos lift your brand above the crowd, achieving your business objective.
Our Obsession
Our pursuit of excellence is fuelled by our obsession to achieve perfection. Producing a spectacular video that stands out requires more than just creativity. At Sproud, we strategize our approach for every video differently, covering all grounds to ensure our content fulfils its purpose of achieving your goals.
Video Services
Our multidisciplinary model of business approach allows us to formulate the perfect balance of innovation and experience, encapsulated in the suite of services that we provide: Pre-production, Production and Post-production.
Pre-production
Conceptualisation, Storyboarding, Mood board, Script, Pre-visualisation, Logistical Planning, Scheduling, Crew, Casting, Locations, Props, Costume.
Production
On-site filming, Studio filming, live-stream, Interviews, 360 filming, Aerial Filming, Timelapse.
Post-production
Offline editing, Online Editing, Motion graphics, Animation, Voice over, Color grading.
